Why you should use Infographics for online marketing

What are Infographics?

An Infographic is a way of representing information in a graphic/image form. They are made up of words, symbols and images and any topic can be made into an infographic from clothes and cooking to social media and world population.

The aim of the infographic is to be as original and creative as possible so that people will want to share it across the web. You will need to grab the readers attention with a catchy heading, colours. images and an interesting subject. The best infographics are the ones that relate to popular subjects or current events.Love Google Infographic

Why use Infographics?

Infographics have become increasingly popular as they are more engaging then regular text seen on a screen, they are a way of getting a lot of information across quickly and clearly. Adding pictures to something makes it easier for people to remember. People remember 80% of what they see and do, 10% of what they hear and 20% of what they read, infographics are easy to digest. It is very easy to share an infographic and they are more likely to be shared then regular content. Infographics very easy to embed it into your website/blog and they will increase your brand awareness and traffic to your site and beacuse of the increase in viral awareness your site is more likely to rank higher in Google and other search engines.

Types of infographics

There are many different types of infographics that can be found on the web such as animated infographics , VS infographics, and statistic infographics but these are just a few examples. Please see Social Media Facts for the UK and Increase your rankings in Google that I have created.

How can I create an Infographic?

Pinterest is a great site for finding useful infographics to give you some inspiration. If you are not a designer you could speak to a design agency such as Circleline Design to design one for you. If you want to have a go at trying one yourself then sites like Piktochart or Canva.com can give you some guide and inspiration on designing your own infographic.